• JB Spector, Museum of Science and Industry
  • Ian Macpherson, 7th Sense
  • Ian Macpherson, 7th Sense
  • Ian Macpherson, 7th Sense
  • MSI Heart kiosk UI

MSI Giant Heart

2008 – 2009: Chicago, Illinois

Signature Exhibit

Opened September, 2009

BBI worked with Thinc Design and the Museum of Science and Industry in Chicago to help create a 15′ tall x 8′ wide beating heart for You! The Experience.

When a visitor holds the heart rate sensors on one kiosk, the heart will beat in time with their heartbeat. A visitor on the other kiosk can choose to see different outside and inside views of the heart. Five blended and warped projectors create the outside front view. Two Projectors create the internal cutaway of the heart.

BBI acted as media producer and hardware integrator. The process involved a year of testing different technologies and working closely with multiple parties. The video servers and blending and warping technology were created by 7th Sense. The 3D heart media was produced by XVivo. The heart sculpture was created by fabricators Maltbie and Milgo-Bufkin. All in all, a crack team.